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For many companies, the potential of big data is clouded by uncertainty as to how programs should be designed and maintained to avoid legal and regulatory risk. This is especially true because the concept of what constitutes consumer harm – in the field of privacy generally but especially with regard to big data analytics – is rapidly evolving. This InfoPAK provides an overview of legal and regulatory considerations businesses should contemplate when developing programs that rely on big data coupled with tools that help apply those legal and regulatory considerations to real world situations.